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Nearly 10% of the population of the Czech Republic is on the verge of poverty 28.3.2019

According to statistics last year, housing costs averaged CZK 5,706 per month per family, which is approximately 15.9% of total income. However, more than 40% of their net income is spent on housing, including electricity, by 10% of families.



Marketing and innovation produce results; all the rest are costs.
Peter Drucker


Marketing pervades every activity of a company. Focusing on customers, suppliers, purchasers, partners or a whole company is the basic precondition for reach one’s goals. Our partner companies come with extensive experience in the specific areas of marketing; they are familiar with tried and tested ways and modern marketing trends. They know which ways are effective for a particular product and how to address customers who are interested in them.

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We will independently assess your needs and use this to select an ideal procedure and recommend the most suitable agencies to manage modern trends in marketing instead of you. These agencies will arrange an analysis of your possibilities, set up marketing goals, conduct marketing research of the market, time dispositions, and prepare a marketing plan. They will arrange comprehensive implementation, diagnosis of the result and will show you it is never too late to improve your market position. In short, they will arrange comprehensive marketing services for you.

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Implementation example: April Benefit – marketing research and analysis

Customer: An accounting company.

Project goal: marketing research and an analysis of competitors’ strengths and weaknesses, diagnosis of competitive advantages of the examined organization.

Final solution: the market research carried out revealed evident and hidden competition of the organization in various activities; a SWOT analysis was processed; strengths and weaknesses within the existing organization were analysed; a plan of activities to strengthen own competitive advantages and reducing the risk of impact of their weaknesses on the productivity was worked out.
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